"Social media no longer means just Facebook and Twitter. IBM, Jive, and Yammer are now the companies to watch, offering social tools for public and private clouds that redefine the role of social media for business. This creates a demand for IT pros with the specialized knowledge to build secure communities within a business network and between businesses and customers."
I know social media is HOT!!! I guess I hadn't given a thought to having an 'architect' for it. As the article mentions companies like IBM are advancing in social media. The use of internal "facebook like" accounts for virtual teams (maybe like our videos and introductions) help teams from dispersed areas to interact and know a bit more about their colleagues.
These positions will focus on the platforms, the uses, the direction that social media can have internally with a company - as well as externally.
It will be interesting to follow this trend!!!
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